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Last updated: 10/23/2017 - 13:20

Rebecca Minkoff’s first sunglass collection will be launched in the fourth quarter of 2018.


Last updated: 03/24/2016 - 12:09

Safilo provided lots of details about Smith's performance and plans during a 2015 review, including the quest to get Smith to think beyond "their tribe" while remaining authentic. Plus, Smith's impressive e-commerce number.


Last updated: 02/10/2016 - 09:28

Smith is the latest industry brand to become more integrated with a parent company. For once, it seems like it hasn't turned into a disaster. Smith's Global Head of Design & Marketing explains how Safilo is balancing integration, ambitious financial goals and brand independence for Smith.

Last updated: 02/09/2016 - 11:23

Safilo and Swatch are to co-design eyewear collections and Safilo is to develop and manufacture the  eyewear in its European production network. 


Last updated: 08/04/2015 - 17:38

Safilo Group, which owns industry eyewear brand Smith, commented on the brand’s performance and on ongoing changes Smith is undertaking as it becomes a more important part of the Safilo portfolio.

Last updated: 02/10/2015 - 18:06
An informative talk with Global Design and Marketing Director Eric Carlson about what is driving the major changes at Smith, the brand's impressive growth in 2014, and how the company plans to double sales in five years.
Last updated: 05/12/2013 - 23:27
The Safilo Group said it plans to buy Polaroid Eyewear, which specializes in polarized sunglasses. Safilo detailed the purchase price, expansion plans for Polaroid.