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By Sarah Brown-Cohen

Last updated: 09/07/2017 - 13:05

Issa De’ Mar, a swimwear brand that is popular among fashion-forward surfers, is expanding into the boutique market

Last updated: 09/05/2017 - 11:22

In an industry where minimal coverage swimwear dominates, full coverage pieces and sexy styles for larger sizes are showing up in many Spring 2018 lines

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Last updated: 09/07/2017 - 16:44

Amuse Society celebrated the end of summer and a new shop-in-shop Thursday night at The Shop in Laguna Beach

Last updated: 08/15/2017 - 08:13

How Tavik has become one of the most talked about swim brands in the industry, especially among savvy retailers

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Last updated: 08/05/2017 - 07:48

The Huntington Beach surf community gathered outside Huntington Surf & Sport Friday for the induction of Mick Fanning and Bethany Hamilton into the Surfers' Hall of Fame. 

Last updated: 07/17/2017 - 14:39

The first ever Agenda Festival opened its doors to the public Saturday in Long Beach for a music and shopping experience in skate, surf, street culture, food and art

 

Last updated: 07/17/2017 - 07:54

Photos from the large #ROXYFITNESS event in Huntington Beach on Sunday

Last updated: 07/12/2017 - 16:04

Swim Collective is taking place this week at the Hyatt Regency in Huntington Beach. We spoke with many brands to find out what is trending in swim for Spring 2018.

Last updated: 06/23/2017 - 16:52

SIMA held the official launch party for The Float Collective Thursday night at the Bungalow in Huntington Beach and we have lots of photos from the event.

Last updated: 06/20/2017 - 15:58

Poler Outdoor Stuff celebrated the 1-year anniversary of their Laguna Beach flagship location on Saturday.

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