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ROTH CAPITAL PARTNERS: Hosting 27th Growth Stock Conference March 8-11 in Dana Point, Calif.
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Tommy Bahama's SUP strategy

Tommy Bahama's SUP strategy

June 03, 2013 Shelby Stanger
With Tommy Bahama a sponsor of the upcoming Santa Monica Paddleboard Race, we spoke with the SVP of Marketing in detail about the brand's strategy for the sport, including category plans, athlete involvement, more.