We have some more photos from Surf Expo, where retailers seemed upbeat after a decent summer.
Brands also seemed pretty optimistic, and we have great audio interviews with brand leaders that we will be posting soon.
In the meantime, here are a few photos from the show floor on Friday.
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Duvin's creative booth got a lot of attention. Random people asked to pose for personal Instagram photos in the booth.
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Shaun O'Meara, Garrett Watzka and Austin Duvall of Duvin
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The Carve Designs booth. Carve makes swimsuits and apparel for active women instead of juniors.
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Nina Pechonis of BC Surf and Sport at the Carve Designs booth with Jessica Bishop
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Allison Millenacker of Carve Designs
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The Surf Expo crowd was happy to see Volcom back
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Ryan Immegart and Todd Schmidt of Volcom
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Volcom brought its local store employees to the show
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Katie Imswiler of Imsy, model Adrienne Ruberti, and Cory Higgins of Jetty. The swimsuit is a collaboration between Imsy and Jetty.
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The back of the Jetty suit collaboration with Imsy
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Roark cleverly served noodles to the crowd to highlight its trip to Hong Kong
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The Salty Crew collab with Igloo
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Igloo's retro collection
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A suit at Dippin' Daisys/Ris-K booth
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Elaine Tran of Dippin' Daisys. Her family owns a swim factory in Los Angeles.
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Beach Bum was busy at the show
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Sun Bum is offering a wide range of products for kids and babies.
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Sun Bum has expanded into many products, including hair care
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The revamped Lost line received good reviews from some retailers
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New team members at Lost - Freddie Sipowicz, Jimbo Gaskin, Ben Kelley
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Mikey Rangel and Drew Dolkas of Roark
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So nice to see Michelle LeBlanc of Manhattan Beachwear
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Fun in the aisle: Chico Bukovansky of Dakine, Shannan North of Billabong, Greg Wade of Xcel, and Todd Stanley of Dakine
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Jonathan Regehr and Scott Anderson of Channel Islands and Jeremy Schluntz of TEN