HUF Partners with Japanese Fashion Label United Arrows & Sons
HUF taps contemporary Japanese fashion label and boutique United Arrows & Sons once again for a collaborative capsule collection: DOWNHILL 2.
Spearheaded by United Arrows & Sons-creative director Motofumi “Poggy” Kogi, the limited-edition range of apparel and accessories draws inspiration from British ‘Mod’ subculture and the unique style of legendary skateboarder Matt Hensley, who can be seen modeling the collection alongside HUF-founder Keith Hufnagel and HUF team rider Justin Drysen.
Key pieces include a military-inspired MA-1 Jacket and retro M-65 fishtail Mod Coat, both of which incorporate the Downhill Bar Towel along the left arm panel as a nod to Mods who wrapped towels around their sleeves in the 60’s and 70’s. Other highlights include the Splash Long Sleeve Button Up and Bucket Hat featuring a multi-colored paint splatter motif and the Accordion Long Sleeve Tee, a nod to Matt Hensley’s current position as accordionist for the renowned Celtic punk band Flogging Molly.
The HUF x United Arrows & Sons collection is set to release January 16th exclusively at HUF and United Arrows & Son’s flagship and online stores.
Founded in 2002 by professional skateboarder Keith Hufnagel, HUF is a Los Angeles based manufacturer of premium footwear and apparel designed for contemporary skate and lifestyle. Inspired by Keith’s unique experiences traveling the globe as a skateboarder—and represented by a world-renowned skate team & group of ambassadors—the clean, classic brand aesthetic of HUF embodies a diverse array of cultural inspirations and ideas.
What started as a small boutique on an offbeat block of San Francisco’s Tenderloin District has now become one of the most recognized pioneering skateboard and lifestyle brands worldwide. Made by skateboarders, for skateboarders, HUF represents not only a more refined and forward-thinking skateboard brand, but also any individual inspired by the vast array of countercultures that parallel skateboard mentality.