Andy Pursell Joins Team Salt Life as Ambassador
Salt Life, one of today’s leading lifestyle brands, is set to host a Facebook and Instagram Live event featuring its newest team member, Andy Pursell, on Thursday, May 14th at 7:00 p.m. EST. The award-winning Florida-based singer/songwriter will perform a live acoustic set that will debut the songLivin’ In The Salt Life.
“A country meets saltwater anthem, Livin’ In The Salt Life is the song you want on your playlist when you’re heading out to the beach or on the boat to party with friends – beaches, boats, beer, bikinis, banjos, the sun, and the sand,” says Salt Life Director of Marketing Larry Laska.
Additionally, Salt Life and Pursell teamed up to create a video that will surely spur your desire to get back on the water. Watch the video HERE.
“Salt Life to me is about making memories with family and friends. It’s about catching a fish that will bend a hook straight, trying to out fish my Dad on the pier while keeping an eye out for raccoons taking off with our bait, or driving to the top of the bridge with my girl to take the perfect picture of the sunset. When you grow up in a state surrounded by water it really becomes a natural way of life. That’s what Salt Life means to me, and it’s an honor to team up and represent the lifestyle, the brand, and the dream which is lived every day,” says singer/songwriter Andy Pursell.
About Andy Pursell
Andy Pursell is a Florida-based singer/songwriter with a Rock’n Country Band. Since picking up the guitar at the age of 18, Andy has performed his music live at hundreds of venues and festivals across the south, including shows with Alan Jackson, John Michael Montgomery and Clay Walker to name a few, and was named “favorite new country artist” by the Tampa Bay Music Network. 2020 is already shaping up to be a big year, including major partnerships and Andy’s first EP. For more information, please visit www.andypursellmusic.com.
About Salt Life
Salt Life is an authentic, aspirational, and lifestyle brand that embraces those who love the ocean, and everything associated with living the “Salt Life.” Founded in 2003 by four avid watermen from Jacksonville Beach, Florida, the Salt Life brand has widespread appeal with ocean enthusiasts worldwide. From fishing, diving, and surfing, to beach fun and sun-soaked relaxation, the Salt Life brand says, “I live the Salt Life.” Numerous professional athletes, sportsmen, and other ambassadors in the fishing, surfing, diving, rock, pop, and country music worlds have an alliance with the brand through cross-marketing partnerships (https://www.saltlife.com/athletes/). The brand is visible in areas across the media, sports, and popular culture landscapes, including music videos, national tour sponsorships, fishing, and outdoors-related television shows, professional auto-racing events, and Salt Life’s popular YouTube channel. From its first merchandise offerings in 2006, Salt Life has grown with distribution in surf shops, specialty stores, department stores, and sporting goods retailers. Salt Life products are also available to consumers at www.saltlife.com and at Salt Life’s various branded retail stores, including locations in Huntington Beach and San Clemente, California; Daytona Beach, Tampa, Key West and Orlando, Florida; and Columbus, Georgia. The brand’s flagship store is located in Jacksonville Beach, Florida, where the term “Salt Life” was coined over 15 years ago.
About Delta Apparel, Inc.
Delta Apparel, Inc., along with its operating subsidiaries, Salt Life, LLC, M. J. Soffe, LLC, and DTG2Go, LLC, is an international design, marketing, manufacturing, and sourcing company that features a diverse portfolio of core activewear and lifestyle apparel and related accessory products. The Company sells casual and athletic products through a variety of distribution channels and distribution tiers, including department stores, mid and mass channels, e-retailers, sporting goods, and outdoor retailers, independent and specialty stores, and the U.S. military. The Company’s products are also made available direct-to-consumer at its branded retail stores and on its websites at www.saltlife.com, www.coastapparel.com, www.soffe.com and www.deltaapparel.com. The Company’s operations are located throughout the United States, Honduras, El Salvador, and Mexico, and it employs approximately 8,300 people worldwide. Additional information about the Company is available at www.deltaapparel.com.