Northwest Sales Agency Adds RVCA to Portfolio
Northwest Road Reps is pleased to announce the addition of RVCA to bolster and build the lineup of products they represent in the Pacific Northwest.
RVCA holds relevant positions in many channels along with a diverse offering of products allowing the brand to thrive in the PNW. The NWRR team is excited to implement the longstanding relationships and experience they hold in the region to expand RVCA’s categories, business channels, and reach with this partnership.
NWRR is now being led by Julia Crouch, a former sports executive with a background in sales and partnership marketing, taking over the business originally founded and run her husband John Crouch. John and Julia own Bleach, a retail store in Tacoma, WA and John is the Global Sales Manager for Arbor Snowboards. With offices in Tacoma, WA and Portland, OR, the team is rounded out with Ty Toler (Oregon based), Tyler Swenddal and Jesse Ivers (Washington based). In addition to the full-time team, the agency is supported by an army of brand enthusiasts that love to activate. The team brings firsthand retail knowledge and strong participation in the sports and lifestyles our brands represent. Proficiency implementing and activating is a point of pride for the agency.
“Our team is beyond excited to have the opportunity to work with such a great brand (one that we all are excited to wear) with so much opportunity. RVCA builds a product line that has an immense reach covering many markets that we believe will make selling the brand a lot of fun. On top of that, all of us are excited to layer in the team environment we keep within our agency to activate RVCA to the best of our ability. We are proud to follow the legacy the Delivery Group has created in this region.” says Julia Crouch, NWRR President.
RVCA | THE BALANCE OF OPPOSITES
The RVCA Name (Pronounced: REW-KA) was developed first and foremost out of the “V” and “A” = which symbolizes The Balance of Opposites and how they coexist: Nature x Industrialization, Woman x Man, Past x Present… Future. Today. Tomorrow. Life.
About Northwest Road Reps:
Founded in 2003 by John Crouch, NWRR has hosted a long list of brands and partners over the course of the company’s 17year existence. NWRR was founded with the idea that a life on the road, engaging and activating our accounts, was a business well suited for our region. Covering Washington, Oregon, Montana, Idaho, and Alaska within the outdoor, skate, snow, surf, sporting goods, and streetwear retail space, we specialize in key account service leading with REI, Evo, Zumiez, Tactics, and CCS. We have far reaching relationships in specialty retail that pumps the lifeblood of our favorite activities and lifestyles into our region, and nationally.