NPD Expert: Specialty Sports Retailers Need to Welcome Newbies

Matt Powell, NPD Vice President, Senior Industry Advisor, Sports - Photo courtesy of NPD

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By Tiffany Montgomery | Published Jul 23, 2020

We talk to Matt Powell about how specialty retailers are missing a big opportunity with new outdoor entrants, why he sees opportunity this season for the snow industry and why he’s bearish on retail’s prospects for the rest of the year.

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NPD Expert: Specialty Sports Retailers Need to Welcome Newbies