ABG and AR Holdings Announce a Strategic Partnership to Grow Forever 21’s Retail Presence in LATAM
Photo courtesy of ABG
New York, NY and San Jose, Costa Rica – October 19, 2020 – Authentic Brands Group (ABG), a global brand development, marketing, and entertainment company, and AR Holdings, a leading Latin American-based brand and retail operator, today announced a partnership to grow Forever 21 across the territory. AR Holdings will drive Forever 21 across all channels in the region including its ecommerce, wholesale, and 26 retail locations in Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Panama, and Peru.
“Over the last eight years, Forever 21 has established a strong foothold in Latin America and we are excited to launch the next phase of its growth in the region,” said Jarrod Weber, Group President Lifestyle, Chief Brand Officer of ABG, owner of the Forever 21 brand. “AR Holdings is an experienced leader in the Latin American retail market with vast expertise in the fashion, home, and restaurant industries. We look forward to kicking off this long-term partnership.”
“Our partnership with ABG for Forever 21 in nine countries across Latin America is a major accomplishment for AR Holdings and clearly reflects our determination to continue growing our business throughout the region,” said John Keith, President AR Holdings. “We are honored that ABG has confidence in our ability to continue positioning Forever21 as the go-to fashion retailer throughout Latin America and expect this to be the first of many business ventures between AR Holdings and ABG.”
ABG and SPARC Group,a global enterprise that designs, sources, manufactures, distributes, and markets apparel and accessories,acquired Forever 21 earlier this year with the initial strategy of positioning the retailer for sustainable growth. Through this strategic partnership, AR Holdings will continue to offer Forever 21’s global assortment of on-trend merchandise for women, men, and kids at a compelling value across LATAM and through a dedicated ecommerce platform, which will launch in 2021.
About Forever 21
Forever 21 is a fashion industry leader with a mission to make the latest trends accessible to all. Headquartered in Los Angeles, CA, Forever 21 delivers a curated assortment of new merchandise for men, women, and kids, brought in daily. Forever 21 has a robust retail footprint with over 550 locations in 27 countries around the world. For more information or to find a store location, visit forever21.com. Follow @forever21 on Instagram, Facebook, and Twitter.
About Authentic Brands Group
Authentic Brands Group (ABG) is a brand development, marketing, and entertainment company, which owns a portfolio of global media, entertainment, and lifestyle brands. Headquartered in New York City, ABG elevates and builds the long-term value of more than 50 consumer brands and properties by partnering with best-in-class manufacturers, wholesalers, and retailers. Its brands have a global retail footprint in more than 100,000 points of sale across the luxury, specialty, department store, mid-tier, mass, and e-commerce channels, and more than 6,000 freestanding stores and shop-in-shops around the world.
ABG is committed to transforming brands by delivering compelling product, content, business, and immersive experiences. It creates and activates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms, and emerging media. ABG’s portfolio of iconic and world-renowned brands generates more than $14 billion in annual retail sales and includes Marilyn Monroe®, Elvis Presley®, Muhammad Ali®, Shaquille O’Neal®, Sports Illustrated®, Dr. J®, Greg Norman®, Neil Lane®, Thalia®, Nautica®, Aéropostale®, Forever 21®, Juicy Couture®, Vince Camuto®, Herve Leger®, Judith Leiber®, Barneys New York®, Brooks Brothers ®, Frye®, Lucky Brand®, Nine West®, Jones New York®, Frederick’s of Hollywood®, Louise et Cie®, Sole Society®, Enzo Angiolini®, CC Corso Como®, Hickey Freeman®, Hart Schaffner Marx®, Adrienne Vittadini®, Taryn Rose®, Bandolino®, Misook®, Spyder®, Tretorn®, Tapout®, Prince®, Volcom®, Airwalk®, Vision Street Wear®, Above The Rim®, Hind®, Thomasville®, Drexel®, and Henredon®. For more information, visit authenticbrandsgroup.com. Follow ABG on Twitter, LinkedIn, and Instagram.
About AR Holdings
AR Holdings is a company which represents international brands in Latin-America. It has a broad experience in the retail market and more than 1,300 employees in the region. AR Holdings began operations in Costa Rica in 2017 and currently represents over 18 different prestigious brands under a franchisee/licensee business model in the fashion, home, and restaurant industries. Currently it is strengthening its business in the Latin-American region and has plans to open multiple new stores over the coming years. For more information please visit www.ar-holdings.com.
Longtime industry sales rep Gary Clayton and Greg "Grog" Mesanko, who owns a high-volume Billabong store in New Jersey. Gary was inducted into the Hall of Fame Sunday.
The Teva x Stance collection celebrates both brands' innovation and self-expression. Courtesy o Teva