Vans Partners with Frog Skateboards
Vans is teaming up with fun-loving, tongue-in-cheek Frog Skateboards on a new collection that delivers a fresh dose of upbeat optimism, quirky graphics, and a pop of color for which Frog has become known.
Founded in 2015 by two friends, Frog is less of a brand than it is a group of likeminded people who’ve come together through skateboarding. New York City transplants Chris Millic and Jesse Alba place Frog’s focus on fun and inclusivity, with graphics that serve as exercises in self-expression above all else—principles that comes through loud and clear in Vans’ latest short video about the brand and rising talent Nick Michel.
Sharing the same creative spirit with Vans, Frog Skateboards joins forces with the original action sports footwear and apparel brand on a first-of-its-kind collection that includes both men’s and women’s pieces. The offering is led by the Skate Old Skool, which is marked by a silicone charm Sidestripe that pops against an otherwise all-black upper. Playful elements emerge across the offering, including a multi-colored charm Checkerboard pattern and complementary foxing stripe on the Classic Slip-on.
For men’s apparel, the charm Checkerboard inspiration carries over into a classic short sleeve woven shirt. Frog extends its fun-loving aesthetic to the Versa Standard PO, a black water-resistant hoodie with a Frog Skateboards line drawing on the front, and colorful charms on the back. A white long sleeve tee features a Frog skateboards doodle graphic.
Leading the pack for women’s apparel is a heavy cotton jersey baby tee with colorful all-over Checkerboard print, a contrast neck, and logo screen print at the chest. A twill baseball cap tops it off with contrast stitching, an embroidered Vans logo on the front, and novelty frog and heart silicone patches that tie back to the Skate Old Skool.
Through a unique approach to skateboarding, Frog has earned its place as the torchbearer of fun within the evolving world of skateboarding. Garnering collaborations with brands like Noah NY, Frog has come into its own with Lo-Fi videos that include the likes of Brighton Zeuner and Nick Michel.
The Vans x Frog collection will be available February 18, 2021, at select skate retailers and Vans.com/Skate.
Vans®, a VF Corporation (NYSE: VFC) brand, is the original action sports footwear, apparel and accessories brand. Vans® authentic collections are sold in 97 countries through a network of subsidiaries, distributors and international offices. Vans® has over 2,000 retail locations globally including owned, concession and partnership doors. The Vans® brand promotes creative self-expression in youth culture across action sports, art, music and street culture and delivers progressive platforms such as Vans Checkerboard Day, Vans Park Series, Vans Triple Crown of Surfing®, Vans Custom Culture, and Vans’ cultural hub and international music venue, House of Vans.
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