TOMS CEO on New Brand Strategy
TOMS is using LA as a backdrop and more diverse models for its new brand look. Photos courtesy of TOMS.
Magnus Wedhammar, the former GM of Sanuk, shares how TOMS is planning to appeal to a younger customer with new branding, evolving product and a new giving mission.
This article is available to our Executive Edition members. Click here to login or click here to sign up.
If you’re on this page and you think that your membership should be active, please click here to email our customer care specialist.