Alfred Chang on the Rise of PacSun
PacSun President Alfred Chang who will become Co-CEO soon - Photo courtesy of PacSun
The PacSun of today is resonating strongly with Gen Z. We talk with President Alfred Chang, soon to be Co-CEO, about why the company’s strategy is working and current business trends.
This article is available to our Executive Edition members. Click here to login or click here to sign up.
If you’re on this page and you think that your membership should be active, please click here to email our customer care specialist.
Rip Curl Chief Brand and Marketing Officer Neil Ridgway having some layday fun with surfers, WSL staff and sponsors on Rottnest Island during the recent Australia leg of the tour - Photo by Matt Dunbar WSL