Darn Tough Vermont Stretches Community Outreach
Today, Darn Tough Vermont®, the fastest growing American manufacturer of performance outdoor and lifestyle socks, is excited to announce the launch of its Knit to Give Collection. The program will launch an online exclusive new sock style every quarter with all profits going to support neighbors in need via the Vermont Foodbank.
Knit to Give will feature styles created with overstock yarn, which is excess material from the knitting mills in Northfield and Waterbury, Vermont. Utilizing overstock yarn allows Darn Tough to give new life to these materials, taking a sustainable leap and turning socks into meals for the local community. Along with these quarterly releases, Darn Tough will continue its ongoing support of the Vermont Foodbank on Giving Tuesday each November.
“Our commitment to the state of Vermont and our local community is a huge part of who we are as a brand” said Ric Cabot, President and CEO of Darn Tough Vermont. “Knit to Give is the next step in both our sustainability efforts by allowing customers a way to directly support the community – bringing awareness to food insecurity.”
Darn Tough’s partnership with the Vermont Foodbank kicked off in 2003, with the company donating 266 lbs. of turkey to support the local community during the holidays. Taking it another step forward, in 2017, Darn Tough began offering 100% of their online proceeds from Giving Tuesday to the Foodbank, bringing them to a milestone of over 1,000,000 meals donated over the lifetime of their partnership in November 2021.
For more information on this program, visit HERE
About Darn Tough Vermont:
Darn Tough Vermont is an American manufacturer of premium, all-weather outdoor and lifestyle socks backed up by the industry’s original unconditional guarantee for life. The company offers both Specialty and Tactical product lines. Darn Tough Vermont’s Specialty line of socks includes Hike, Lifestyle, Run, Snow, Athletic, Work, Hunt and Juniors’ styles.
Darn Tough’s product is distinguished from industry competitors by 100 percent USA manufacturing; exceptional comfort, durability and fit; True-Seamless™ technology; and an exclusive blend of either ultra-fine, premium Merino wool or Coolmax®/Thermolite®. Founded by Ric Cabot in 2004, a third-generation sock maker, Darn Tough Vermont operates out of Cabot Hosiery Mills. With a forever focus on giving back, Darn Tough has donated over 1,000,000 meals to the Vermont Foodbank. For more information about Darn Tough Vermont socks, please visit:www.DarnTough.com.
About the Vermont Foodbank:
The Vermont Foodbank is Vermont’s largest hunger-relief organization, providing nutritious food through a network more than 300 community partners – food shelves, meal sites, schools, hospitals, and housing sites. Food insecurity has increased dramatically as a result of the pandemic and the Vermont Foodbank and its network have been on the front lines, working to ensure that everyone has the food they need to maintain their health. Last year, the Vermont Foodbank provided over 17 million pounds of food to people throughout Vermont. The Vermont Foodbank, a member of Feeding America, is nationally recognized as one of the most effective and efficient nonprofits and food banks in the nation. Learn more at www.vtfoodbank.org.