La Jolla Group Adds Mountain Khakis to Platform
September 6, 2022 – La Jolla Group, Inc. (“LJG” or “La Jolla Group”) is pleased to announce the addition of Mountain Khakis, a premier outdoor lifestyle brand, to the La Jolla Group portfolio.
Born on the rugged frontier of Jackson Hole, Wyoming, and groomed on Southern charm, Mountain Khakis offers premium & durable design with bold, timeless style. The brand offers a broad range of products from pants and shirts to outerwear and outdoor and lifestyle accessories for men and women.
Jeremy Hale, President of Mountain Khakis, stated: “We are excited to partner with La Jolla Group in growing the Mountain Khakis brand together. The partnership with La Jolla Group will allow us to focus on delivering quality product for our consumers, leveraging La Jolla Group’s strategic and operational expertise to support our growth.”
Michael Pratt, La Jolla Group CEO, noted: “We believe Mountain Khakis has a unique position in the outdoor apparel market which has seen tremendous growth in the last several years and look forward to working with the management team to expand this business.”
La Jolla Group has made an investment in Mountain Khakis and will provide strategic guidance and back-end oversight and support including finance, planning, HR, IT infrastructure, distribution and logistics.
“Our ‘platform as a service’ offering supports the growth of consumer businesses, providing guidance that is more critical than ever in these challenging times for brands and retailers, and we are excited to expand our platform through partnerships with new brands,” said Daniel Neukomm, Executive Chairman of LJG.
La Jolla Group provides strategic guidance and operational support to scale emerging consumer brands. Partner brands gain access to a best-in-class infrastructure and an organization with decades of experience. Areas of support include eCommerce management, product development, sourcing, logistics, finance, accounting, IT and HR. By providing these services, LJG allows brands to focus on customer facing functions including design, sales and marketing while eliminating the need to expend time and expense establishing back-end functions.
About Mountain Khakis
Mountain Khakis is an outdoor lifestyle brand founded in 2003 in Jackson Hole, Wyoming. Brand’s operations are currently based in Charlotte, North Carolina. Mountain Khakis offers a broad range of products for both men and women and differentiates itself in the outdoor apparel market with a focus on quality and durability. The product portfolio of the Brand includes pants, shorts, shirts, outerwear and outdoor and lifestyle accessories.
About La Jolla Group
Having held the license for the O’Neill brand since 1993, La Jolla Group is a multi-brand operator of growth consumer businesses. In addition to O’Neill, La Jolla Group designs and distributes the Voyager brand globally and Hang Ten apparel in the United States under license. With years of experience delivering consumer products, La Jolla Group also invests in and provides shared services to growth consumer businesses, including PSD Underwear, Spiritual Gangster and ATWYLD.