COVA by Jantzen Releases Its Fall Collection
Sportswear brand COVA by Jantzen has recently released their Fall collection to market including an array of new styles and colorways for the upcoming season. The Fall collection is their second since relaunching the brand earlier this year and consists of both short and long sleeve wovens – flannels, chambray, and stretch cotton – as well as fleece, jackets, core bottoms, swimwear, t-shirts, and hats. Design highlights include doubled sided soft fleece, chambray trims, the brand’s signature hidden, built-in microfiber cloth and more.
COVA by Jantzen
From coastal waves to rugged terrain to the back nine, COVA is more than a brand; it’s an extension of your wardrobe, embodying the essence of enduring style. With a focus on durability and versatility, COVA collections offer an array of wardrobe essentials that remain relevant throughout the seasons. COVA is steadfast in their pursuit of creating staple pieces that seamlessly integrate into everyday lifestyle, adapting to the rhythm of everyday adventure.
Since the relaunch of the brand in April 2023, sales have exceeded initial expectations and the brand has reactivated with some of the top specialty accounts across the country. The sales team is currently showing Spring 2025 and will debut Fall 2025 at the upcoming Surf Expo show in Orlando, FL next month. COVA is additionally rebuilding the ambassador team, as well as engaging in PR efforts on a variety of fronts including travel, music, gear reviews, and more. The Fall 2024 collection is available online at COVA.com and ranges from $32.00 to $95.00.
