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An interview with Pierre André Senizergues about the decision to sell, how he managed to keep control of the company for so long despite industry challenges, and what’s next for the brands. Plus, the Nidecker brothers discuss why they want to expand into footwear and skateboarding.


VF Corp. held a newsy earnings call Wednesday as the company races to cut costs, revamp ailing brands and offload others to pay down upcoming debt payments.

Delta Apparel is facing myriad financial issues including a significant cash crunch. The company also continues to review options for its Salt Life brand, which has been a bright spot for several years.

SES SurfSpecialty

SES details the industry’s 25 largest core surf stores based on their door count as part of a special series on surf retailers for Executive Edition members.

Boardriders logo with subbrands

An extensive list of new licensees for Quiksilver, Billabong, Roxy, RVCA, DC Shoes and Element in various categories and regions. Exclusively available to Executive Edition members.


Join us to delve into effective strategies for balancing direct-to-consumer (DTC) sales and wholesale channels to maximize brand revenue.

Explore how brands leverage retail sales enablement platforms like ENDVR to drive sales and elevate their wholesale revenue channels.

Dip is on a mission to rekindle the connection between consumers and the small stores that serve as the lifeblood…

How your brand can effectively utilize digital tools to make strategic moves in the evolving wholesale landscape.

Ski California, Heavenly, Mammoth and Palisades Tahoe awarded for safety and marketing campaigns.

USA Surfing Championship at Oceanside is June 11-15, USA Surfing Championship at Lower Trestles is June 18-22.

VF Corporation (NYSE: VFC), a global leader in branded lifestyle apparel, footwear and accessories, today announced the appointment of Paul…


VF Corp. held a newsy earnings call Wednesday as the company races to cut costs, revamp ailing brands and offload…


The skate and snow shop’s CEO and head of retail sit down for a chat on Tactics’ newest location, growth…

The racing brand is seeing growth among its core base and the lifestyle consumer as parent Vista Outdoor’s board keeps…

With Nike and Adidas looking “tired” on the footwear wall according to analysts, Hoka’s expansion into several high volume, national…

Jake Schwaner talks Hobie’s newest store, set for a summer opening, as the business trends up for a milestone year.


One of the most experienced salesmen in the industry comes out of retirement to help take buzzy Western/surf lifestyle brand…

The World Surf League said this week Lexus will expand its relationship with the organization to take on title sponsor…

The Hawaii-rooted brand and retailer’s COO on what’s working in stores and where the business is headed.

The near-term plans for HeyDude are “taking longer to play out,” said Crocs Inc. CEO Andrew Rees, with the shoe…

The Ontario, Canada boutique carries a curated apparel assortment that includes Brixton, Salty Crew, Rhythm, Thrills, and Patagonia in addition…

The new ownership allows the brands to share resources and take a “fresh approach” to the surf market, Dylan said.

Minter’s appointment was effective Monday, after less than a year as Reef CMO.

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Hurley – Anaheim, CA
Salty Cali – San Diego (La Jolla), California
Parks Project – (Remote) Los Angeles, New York, Miami, Dallas, Atlanta

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