The brand, co-founded by Selema Masekela and made in Africa, is a surf lifestyle brand with a genderless, ready-to-wear collection celebrating diversity in the sport.
Athleta joins a growing trend of vertical retailers developing a wholesale strategy to expand their brand reach.
The event is set to return in 2022.
First product release in Billabong x Wrangler collection launches for back-to-school.
The beach lifestyle brand, which is a star performer for parent company Delta Apparel, expands its footprint with South Carolina and Texas storefronts opening late 2021.