SIA is working on ways to improve the OR Snow Show and the SIA/WWSRA On-Snow Demo.
SIA also welcomes industry veterans Dino Dardano, Bruce Old, Jon Rucker, and Jim Satloff as new members of the board.
SIA creates first industry and consumer inclusive winter industry festival – a celebration of winter bringing together the global snow | Read more…
Save the date for the 2018 SIA Snow Show, currently slated for Jan. 25-28, 2018.
The move signifies a new approach to ushering success for the snow sports industry.
SnowSports Industries America to uphold January Snow Show dates.
Total market sales reached $4.3B, but were down 1% season-to-date.
Total market projections are based on data collected from the Point of Sale systems of more than 1,200 snow sports | Read more…
Sargent has spent the last five months working alongside exiting President David Ingemie.
Innovation and sustainability are the themes as over 1,000 brands, 530 exhibitors and 18,000 industry members gather in Denver Jan. | Read more…