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“Shop-Eat-Surf” is now officially, the first stop in the morning for industry news. Accurate reporting, no sensationalism, and just the facts. Refreshing support to an incredible industry with a very bright future. Tiffany has cemented her role in the industry....the site is thought provoking, and inspirational. Learning the stories of others is incredibly useful. Great way to connect the retail community with the wholesale and financial, instantly and nationwide. ... And the Executive Edition rules.

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Always a good daily read

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Industry Insight

SIA: State of the snow industry videos. TAYLOR DIGITAL: Website tools to increase sales.

Details on Industry Insight.


Tiffany Montgomery
IN THE ARCHIVES
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Intriguing specialty, chain and online snow sales trends

Intriguing specialty, chain and online snow sales trends

September 11, 2014 Shelby Stanger and Tiffany Montgomery
A talk with SIA's Kelly Davis about some of the interesting snow market trends, including the significant changes in the chain and online channels.

SIA's annual Summer Snowdown media showroom to unite top snow sports brands in New York City

June 23, 2014 Press Releases
Twenty-two snow sports brands and non-profit organizations are prepping to exhibit at the 8th annual SIA Summer Snowdown media-only showroom happening on Wednesday, July 16.
More photos from SIA

More photos from SIA

February 03, 2014 Tiffany Montgomery
We have a few more photos to share from the floor of SIA.
Photos from SIA in Denver

Photos from SIA in Denver

January 31, 2014 Tiffany Montgomery
The SIA Snow Show got underway Thursday in Denver with brands and retailers talking business and reviewing lines for next winter season.

686 Lights Out returns to SIA Jan. 30

January 17, 2014 Press Releases
SIA President Dave Ingemie on the state of snow market

SIA President Dave Ingemie on the state of snow market

June 13, 2013 Shelby Stanger
A talk with SIA President Dave Ingemie about the state of snow sports, his thoughts on skier vs. snowboard participation, what he is hearing about orders for next season, and why he thinks snowboard companies may need to change how they market the sport.
Oakley VP on snow season, outerwear, surf and more

Oakley VP on snow season, outerwear, surf and more

May 13, 2013 Tiffany Montgomery
A talk with Oakley VP of North America Ted Li about the snow season, the brand's outerwear and surf businesses, and initiatives to target active women.
Updated: More photos from a busy SIA

Updated: More photos from a busy SIA

February 03, 2013 Shelby Stanger and Tiffany Montgomery
SIA got off to a bustling start Thursday in Denver. We have lots of photos of who and what we saw on the show floor on Thursday and Friday.

Snow sales decline in October

December 07, 2012 Press Releases

SIA wraps up media tour

November 13, 2012 Press Releases