Industry Insight Surf Style's first megastore opened in Clearwater Beach, Florida. Photo courtesy of Surf Style. Surf Style Looks to Expand Beyond its Florida Roots Aug 26, 2024 Surf Style is planning three additional locations in 2025, including the opening in March of a second flagship in Marathon, | Read more… Photo courtesy of ENDVR 88% of Sales Happen In-Store: How Brands and Retailers Can Work Together to Drive In-Store Sales Aug 12, 2024 Enhanced communication and training can transform how products are presented and sold in stores, directly impacting sales and customer loyalty. Photo courtesy of ENDVR Former CEO of Moosejaw and CEO of Locally Discuss How Outdoor Brands and Retailers Can Work Better Together Aug 5, 2024 Discover how leading brands are using digital retail sales enablement platforms like ENDVR. Rambo Estrada courtesy of Stab for Xcel Wetsuits Why Your Ads Aren’t Working Like They Used To Jul 29, 2024 Balancing short-term gains with long-term brand loyalty for sustainable growth. Photo courtesy of Master Plan Communications. PR’s Value to Changing Action Sports Brands Jul 24, 2024 It is time for brands to be proactive and land on-message media coverage in mainstream, lifestyle, social and endemic media. Photo courtesy of ENDVR. How Nike Can Fix Their In-Store Sales Problem Jul 22, 2024 Given the challenges and costs of employing numerous in-store brand representatives (and because your brand might not have the ability | Read more… Photos courtesy of Surf Industry Members Association (SIMA). Paul Naude, CEO and founder of Vissla Protecting Our Oceans: A Call to Action by the Surf Industry Members Association Jul 15, 2024 Discover how to protect the Ocean with SIMA. Photo courtesy of ENDVR Matt Powell Shares Key Strategies for Brand Success in Retail Jul 8, 2024 Learn the top four insights on how your brand can transform its retail approach. Photo courtesy of RSM. Retailers Should Embrace Strategy Amid Rising Tide of Consumer Spending Jul 1, 2024 Retailers must make strategic moves to achieve growth goals, not rely solely on a rising tide of spending to grow | Read more… Photo courtesy of ENDVR Mountain Hardwear Leverages New GTM Strategy for Retail Success Jun 24, 2024 Mountain Hardwear’s adoption of ENDVR, a digital retail sales enablement platform that helps brands drive sell-through and brand engagement. « Older stories