A collection of lectures and webinars from Shop Eat Surf and our partners. Available to all readers.
In My Eyes
In My Eyes is a series of lectures through the eyes of brand founders who turned their passionate creative lifestyle into a business. Filmed on location at the University of Southern California Marshall Business School’s Greif Center for Entrepreneurial Studies by Professor Mike West.
Michael Akira West (Mike West) has been involved in the branded consumer product space for nearly 30 years. He founded 686® technical apparel in 1992 from a business plan as a student while enrolled in the USC Entrepreneur Program. Since then, he’s co-founded and owner of several other lifestyle businesses in the Fashion, Digital and Logistics industries including Matix, Westwell, MAEKAN and NRI Distribution, which is the largest North American 3PL provider in the Action and Outdoor Market. Mike has a BS from the University Southern California, EMBA from Pepperdine University, sits on the executive board of Snow Sports Industries America, is an Adjunct Professor at USC Marshall Business School and an avid surfer, snowboarder, runner, yogi and explorer.
Complimentary webinars led by experts is designed to help retailers combat and navigate through the challenges that COVID-19 has posed, and find success despite the obstacles ahead. Brought to you by Surf Expo, Outdoor Retailer, ASD Market Week and NY NOW.