In 2021, Shop Eat Surf celebrated 14 years of delivering business news and information to executives at brands, retailers, and service firms around the globe.
Our best stories and interviews are available to our Executive Edition members.
Subscriptions are individual licenses that give you access to industry news, information, and intelligence from the very top leaders of the industry — news, information, and intelligence that you just can’t find anywhere else.
Kari Hamanaka is our Editor.
- Kari covers surf, snow, skate, activewear and swim and related brands, retailers, and executives.
- You can email her story ideas and press releases.
Tiffany Montgomery is our Founder and Editor-in-Chief.
- Tiffany oversees coverage of Shop Eat Surf and our sister publication, The Daily by Outdoor Retailer.
- She also handles all customer service for Executive Edition members and our daily eNewsletter, and Industry Careers job listings.
- You can email her about editorial coverage, customer service issues, and general feedback about both sites.
Matt Yates, Account Executive
- Matt works on advertising. Please email him about advertising inquiries.
Tiffany launched Shop Eat Surf in August 2007 to share the action sports industry news she was finding after taking a voluntary buyout at the Orange County Register. She worked there 10 years as a reporter and editor.
We strive to post at least one story and multiple industry press releases every business day, usually delivered to eNewsletter subscribers’ inboxes in the early a.m.
Readers have asked a lot of questions about the site. Here’s more information:
To provide a daily news service for action sports and active lifestyle executives. Using our skills as a professional business journalists and editors, we tailor our content to provide timely news and insights for this fast-moving and unique industry.
The Shop Eat Surf name
Tiffany originally thought she would write about her three reporting specialties – the business of restaurants, retail and surf brands. The positive response from the action sports industry led her to narrow the focus to provide the most complete report.
Your membership subscription gives you access to articles reported by our team that go beyond the news of the day — in-depth earnings reports, CEO interviews, brand and retail trends.
Beyond the press release
Lots of sites run press releases. We try to add value as much as possible. Usually, that means asking more questions or striving for additional business insight.
Submit your press release
We run lots of press releases, too, in our Industry Releases section. A few guidelines: Please email us your release in a Word document or in the body of your email, along with your photos. Please be sure to identify the people in the photos you send.
We are always open to reader feedback. We’ll listen to anybody’s ideas, suggestions and vents. But we try to have an even-handed, measured tone on the site. We don’t like mean-spirited, anonymous postings – even if it drives traffic. The goal is to provide straight-ahead reporting.
Sponsorships are branding opportunities. They keep your business name, products, and services in front of our audience of influential, affluent, coastal executives and entrepreneurs.
We do not share or sell our e-mail lists.
E-mail Kari at email@example.com with ideas and news tips.
Please keep in mind this is a business news website so we are always looking for a business angle. We also love scoops!