RAEN Appoints Jeffrey Ishmael as CFO
California-based accessories brand RAEN has announced the appointment of Jeffrey Ishmael as Chief Financial Officer (CFO). Ishmael will be based in the company’s global Oceanside headquarters and report to brand CEO, Jeff Fitzhugh.
In his new role as CFO, Ishmael will be leading the company’s financial growth, and overseeing all aspects of the operational business.
“Jeffrey is an accomplished executive with extensive corporate financial experience including manufacturing, retail, strategic planning and international operations.” said Jeff Fitzhugh, CEO of RAEN. “We believe he is the ideal person to lead the RAEN financial organization as we continue to experience explosive growth globally. Not only does he have a proven history of being a capable leader in the industry, Jeffrey also solidifies our executive management team as we continue to successfully and strategically build the RAEN global operations.”
Ishmael brings more than 20 years of extensive financial and operational experience to RAEN. He most recently served three years as CFO at cybersecurity company, Obsidian Security, and prior to that was the founding CFO at Cylance, where after 4.5 years, he was able to grow the company to $200M in billings, with over 600 employees and $177M in financing transactions. In his prior roles, he’s overseen core operational areas such as Finance, Legal, HR, Business Operations, Business Intelligence and Treasury operations. Additionally, he worked in the Action Sports industry with notable brands such as DC Shoes, O’Neill Wetsuits, GT Bicycles and Pacific Sunwear.
“I’m excited and honored to step into the CFO role at RAEN to help the company continue executing its strategic plan, accelerate growth and deliver value to its customers and team,” said Ishmael. “I look forward to working with the entire RAEN team to build the company’s momentum and strong business fundamentals.”
RAEN is a brand that embraces the California lifestyle and values with unique silhouettes and modern yet classic design details. Each uniquely constructed style is designed with authenticity to express effortless style in a bold, contemporary way.
Founded in 2008 in Oceanside, California, RAEN is an independent accessories brand that is designed in California. The brand is undeniably influenced by salt in the air and the lives they lead. RAEN’s search for an authentic yet modern classic style keeps them evolving and inventive. The brand is passionate about every step of the handmade process and is committed to making eyewear that makes you proud to wear. For more information, please visit http://www.raen.com.