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John John Florence

Last updated: 02/21/2018 - 16:48

The JJF Collection from Dakine is available now at specialty surf shops and online at


Last updated: 12/23/2017 - 09:30

Hurley's Evan Slater fills us in on how Hurley approached John John Florence's second world surfing title


Last updated: 09/04/2017 - 09:08

John John Florence appeared around Orange County on Saturday and his fans responded

Last updated: 05/23/2017 - 11:08

This is the first released footage allowing you to explore the shores of the South Pacific with Slater and John John Florence. 


Last updated: 05/11/2017 - 16:03

The International Surfing Association (ISA) is working with the International Olympic Committee (IOC) and the WSL on developing the criterias, formats and qualification pathways for the 2020 games.

Last updated: 05/09/2017 - 11:09

John offers a private glimpse into his life through a new short film produced in partnership with Nixon.

Last updated: 03/04/2017 - 22:21

The new website includes improvements to visual presentation and interface

Last updated: 12/21/2016 - 09:48

Dakine and Florence will focus on the development of a signature series of surf leashes, traction pads and a travel board bag. 

Last updated: 03/18/2016 - 10:51

John John Florence, recent Eddie Aikau Invitational Winner and current WCT surfer, has agreed to a long-term relationship with the brand.

Last updated: 03/10/2016 - 14:12

Toledo joins fellow team riders John John Florence and Chippa Wilson.