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  Many brands chose the turnkey booth option.

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  Bob Graff

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  ASR's Andy Tompkins being interviewed by Fuel TV.

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  Nixon co-founder Chad DiNenna and Foam's Monica Campana.

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  Peter "PT" Townend and Fernando Aguerre.

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  The food offering at ASR was similar to the Class food format last year.

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  Bill Walton and Jim Shubin.

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  Duke Edukas of Surfside

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  Izzy and Coco Tihanyi of Surf Diva.

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  Jessica Rush of Ezekiel and Ryan Rush of O'Neill Clothing/La Jolla Group.

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  SIMA's Sean Smith and IASC's Glenn Brumage with visitors from China who are working on expanding action sports there.

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  Class founder Jason Bates with RVCA's Pat Tenore and Brad Blankinship.

ASR got underway with a new look Wednesday. Many of the booths had a uniform aesthetic and open format.

We talked to ASR’s Andy Tompkins about the show and the future of ASR, and will have that story tomorrow.

In the meantime, here are some photos from day one of ASR and Class, which was held upstairs.

I’ll stop by Crossroads in the Petco parking lot today.